Mediaite: This week the Obama campaign launched a new front in the heightened information wars that come with presidential campaigns, with a starkly designed and somewhat controversial new website called Attack Watch. The site enables user-generated submissions of what Obama supporters deem to be unfair or untruthful media attacks on President Obama, his political campaign and his administration’s policy….
…. the site has so far been a big hit. A source within the Obama campaign has told Mediaite, that in just the first day, the user-generated research tool has been nothing short of an enormous success. “In less than 24 hours we’ve had over 100,000 people sign up at the website, which indicates significant interest from supporters.”….
….. the very least this digital effort did its job bit perhaps instilling a little fear in the GOP campaign efforts. It’s not difficult to imagine social media staffers at the RNC scratching their heads and saying “why didn’t we think of that?”
The essence of AttackWatch is the Obama campaign outsourcing of opposition media research to its army of loyal supporters …. In the brave new world that is political smear campaigns, leveraging the passion of one’s political base is not something that we should fear, but rather a smart and savvy political move.
Thank you Loriah
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